Say hello to our Tickled Pink pot, supporting Breast Cancer Charities

This special edition has been created in partnership with Asda’s Tickled Pink campaign, with 10% of each pot’s sales being donated directly to Breast Cancer Now and CoppaFeel!, the charity partners of Tickled Pink.  

"We are thrilled to collaborate with Asda and their Tickled Pink campaign for another year," says Tor Crockatt, Head of Marketing. "This partnership allows us to bring our delicious organic Natural Yogurt to customers while supporting a cause that we are incredibly passionate about. We hope that our Tickled Pink Natural Yogurt pot will not only delight taste buds, but also inspire our customers to join us in supporting these incredible charities."  

The new Tickled Pink pot celebrates Yeo Valley Organic’s Natural Yogurt, renowned for its versatility, smooth texture and creamy taste. Made with organic British whole milk, the Tickled Pink Natural Yogurt pot not only supports sustainable farming practices but also contributes to a cause that touches the lives of millions across the UK.

Asda’s Tickled Pink campaign has been raising awareness and funds for breast cancer charities for over 25 years, with over £89 million raised to date. By choosing the Yeo Valley OrganicTickled Pink Natural pot, customers get to have a healthy treat and make a meaningful contribution to the fight against breast cancer.  

To find out more about Tickled Pink click here.